top of page

RTFM .

Make your Mark.eting

RTFM .

Make your Mark.eting

SELECTED WORK

Not just things I made.
Things that had to work.

AI films, product demos, live shoots, campaign assets, and marketing videos, built around what each piece needed to accomplish.

Captain Nothing - Robot

AI-GENERATED AD

Captain Nothing

A toy that does nothing, so it can BE anything.

Voiced by a real (cute) kid. A quiet joke about AI itself.

Clearbook Thumbnail

UI+AI PRODUCT VIDEO

Clearbook

A finance product story built from UI motion, AI-assisted scenes, and a clear before-and-after narrative

Medical Pre-OP Thumbnail

AI-GENERATED ANIMATION · HEALTHCARE

Pre-Op Patient Video

Built for a surgeon based on his own image, scoped over 3 WhatsApp messages, delivered in under a week.

Doritos - Imaginary Friend

LIVE PRODUCTION

Doritos -
Crash the Super Bowl

Two spots, two years, two national finalist selections from 8,000+ entries each time.

MORE WORK

Luma Popcorn Packaging

AI-Gen · Formal Brief

Luma Popcorn

Built to Cannes Lions' strict brief spec.

Roboteam Production Site

Live Prod · Brand Film

Roboteam

Company overview -  manufacturing, team and testimonials.

5679 miles - Tziporela Odd Birdz

Live Prod · Documentary

Tziporela

Documentary-collage promo, off-Broadway.

TIGR by Roboteam

Live Prod · Product Video

Roboteam TIGR

Field video for the TIGR platform.

Medibyt Logo

Investor Pitch · Round A 

Medibyt

Investor pitch video for a MedTech startup.

Jake & Emma - Chickenlove Ad

AI-Gen · Comic Social Ad

Chickenlove

Humorous AI spot, real brand personality.

Tziporela Workshops - One-shot Video

Live Prod · Comic Ad

Tzip Workshops

One-shot handheld ad, full directing.

Cyera Customer Story - Kenny

Live · Customer Stories

Harmony

Webinars and hallway employee testimonials.

Benny San Samurai - Thumbnail

Live Prod · Artistic

Benny-San Samurai

Black-and-white PR film, character-driven.

IRIS by Roboteam

Live Prod · Product Video

Roboteam
IRIS

Field video for the IRIS robot.

Tell us what you’re trying to solve. 
We’ll figure out what to make and take it from there.

06

START A BRIEF

Tell us what you’re trying to solve.
We’ll figure out what to make and take it from there.

Prefer email? Send a note to danny@rtfm.store

Timeline
ASAP
1-2 Months
Just Exploring

Prefer email? Send a note to danny@rtfm.store

SELECTED WORK

Not just things I made.
Things that had to work.

AI films, product demos, live shoots, campaign assets, and marketing videos, built around what each piece needed to accomplish.

Captain Nothing - Robot

AI-GENERATED AD

Captain Nothing

A toy that does nothing, so it can BE anything.

Voiced by a real (cute) kid. A quiet joke about AI itself.

Watch

Medical Pre-OP Thumbnail

AI-GENERATED ANIMATION · HEALTHCARE

Pre-Op Patient Video

Built for a surgeon based on his own image, scoped over 3 WhatsApp messages, delivered in under a week.

Watch

Clearbook Thumbnail

UI+AI PRODUCT VIDEO

Clearbook

Interface animation paired with supporting scenes so a product's value reads at a glance.

Watch

Doritos - Imaginary Friend

LIVE PRODUCTION 

Doritos - Crash the Super Bowl

Two spots, two years, two national finalist selections from 8,000+ entries each time.

Watch

MORE WORK

Medibyt Logo

INVESTOR PITCH · ROUND A

Medibyt

Investor pitch video for a MedTech startup.

Watch

Roboteam Manufacturing Site

LIVE PRODUCTION · BRAND FILM

Roboteam

Company overview - manufacturing, team and testimonials

Watch

Luma Popcorn Packaging

AI-GEN · FORMAL BRIEF

Luma Popcorn

Built to Cannes Lions' strict brief spec.

Watch

TIGR by Roboteam

LIVE PRODUCTION · PRODUCT VIDEO

Roboteam - TIGR

Field video for the TIGR platform.

Watch

Jake & Emma - Chickenlove Ad

AI-GEN · COMIC SOCIAL AD

Chickenlove - I hate running

Humorous AI spot, real brand personality.

Watch

5679 miles - Tziporela Odd Birdz

LIVE PRODUCTION · DOCUMENTARY

Tziporela - 5672 (s)miles

Documentary-collage promo, off-Broadway.

Watch

Benny San Samurai - Thumbnail

LIVE PRODUCTION · ARTISTIC 

Benny San Samurai

Black-and-white PR film, character-driven.

Watch

Tziporela Workshops - One-shot Video

LIVE PRODUCTION · COMIC AD

Tziporela - Workshops

One-shot handheld ad, full directing.

Watch

Cyera Customer Story - Kenny

TECH MARKETING · CUSTOMER STORIES

Harmony.io

Webinars and hallway employeee testimonials

Watch

IRIS by Roboteam

LIVE PRODUCTION · PRODUCT VIDEO

Roboteam - IRIS

Field video for the IRIS robot.

Watch

Tell us what you’re trying to solve. 
We’ll figure out what to make and take it from there.

Prefer email? Send a note to danny@rtfm.store

START A BRIEF

Tell us what you’re trying to solve.
We’ll figure out what to make and take it from there.

Timeline
ASAP
1-2 Months
Just Exploring

Prefer email? Send a note to danny@rtfm.store

bottom of page